For the good of creativity.

Ideas, creative and design inspiration, curated with care by Steve & Charlie.

Dot Dot

Dot Dot

The surfacing of a new field of tech calls for a new approach to identity creation. Dot Dot is a new open source language to set standards and connect devices for the Internet of Things across product type and brand.

'The mark β€œis inspired by the universal language of Morse code and its visual grammar of circles and rectangles".

Zigbee teamed up with Wolff Olins SF to create a democratic identity that translated across platforms, free from the limitations of traditional branding, and accessible to everyone. The mark can be recreated in SMS or text form using a single colon with two vertical bars and lives on GitHub for easy logo rendering. Simple, fresh thinking.

GoodFromYou Zigbee & Wolff Olins

The Wing

The Wing

WeTransfer

WeTransfer

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