Make Them Giants
The awesome new ad 'Make Them Giants' for the England rugby team sees a masterpiece from director Elliot Dear & Blinkink, agency VCCP and sponsors O2. In support of England's RWC campaign, the new heartfelt ad and fully integrated campaign - including creating your own character - pulls at the heart-strings of fans young and old in a bid to get maximum support for 'our boys' throughout the tournament by wearing the rose. And as ever at GFY, we love a good 'making of video' - and that's exactly what we've got. A wonderful look at the process and talented folk that pull the incredible work together. Enjoy and good luck to our 'giants' this RWC.
GoodFromYou Elliot Dear, VCCP & O2