The new brand ad from Honda by Wieden + Kennedy brings a new spark to the world as the spirit of Honda and the quest for progress comes to life in this epic 'film'. As always, a masterpiece.
'Ignition, our new out-of-this-world film, is inspired by Honda's daring spirit. The film pays homage to one of the boldest expressions of human curiosity and engineering endeavor: space flight. No other company has the heritage of engineering across as many categories: cars, motorbikes, robotics, aviation and racing.'
GoodFromYou W+K & Honda