Honda : The Other Side
Honda have launched a new campaign for the release of the new Honda Civic and Civic type R in this brilliant video sequence for The Other Side campaign by Wieden+Kennedy. The idea is that everyone has another side to them and the Civic gives you the opportunity to explore both.
Not only a well devised campaign but also a great technical execution that sees a custom Youtube video player that allows you to hit 'R' and switch between stories. Amazing stuff!
GoodFromYou Honda & Wieden+Kennedy