Space for new ideas. New corporate design for Raumindex from Moodley.
Raumindex creates holistic shop concepts, the Raumindex team is composed of young lateral thinkers who surprise with exciting concepts. So far, this has not been felt enough in the overall identity, which should change with a positioning and a new design. The goal was to sharpen the profile of the company and make it more tangible. With a coherent appearance, which suits the successful work of Raumindex.
The design is derived from ground plans and quotes forms from it. It is also possible to find precisely these forms in the new logo or in the Raumindex logo. These architectural details are the connecting link, while the design applied to all touchpoints forms the logical basis of the new appearance.